Learn the business of games from people who’ve done it.

Accelerator Program Partners

The Powell Group has collaborated with leading accelerator programs to deliver practical, real-world business guidance.

From first-time founders to growing studios, we help teams build better.

Shawnee XP

Game Accelerator

Indie Hero

Proimágenes

Powell Group Business School

Powered by industry experts.

Introduction to the Business of Video Games

Learn the business side of game development, from budgeting and marketing to pitching and studio fundamentals, with practical insights into taking a game from idea to launch.

Jay Powell

FREE

Indie Game Developer Business Essentials

Stop guessing. Learn how successful indie game developers find players, outperform the competition, generate revenue, and avoid the costly mistakes that keep great games from selling.

Courses: 11

$949

Feature Lock and Managing Scope

This session gives indie developers the frameworks, vocabulary, and practical tools to stop scope from growing and start moving toward launch. Five structured exercises are built into the session, and the workshop concludes with a capstone assignment that produces a complete Scope Discipline Plan for your specific game.

Esmeralda Hoffman

$99

Real Results, Real Feedback

"You're not supposed to be able to build a thriving game industry ecosystem in a small rural Ohio town. Our partnership with The Powell Group has enabled ShawneeXP to do just that, by literally bringing the industry to us in Portsmouth Ohio. They've given us access to world-class mentors, co-developers, and some of the biggest publishers in the world. Thanks to their partnership, our developers now have the resources and connections they need to build big things. Proving great games can be from anyone anywhere."

“I am incredibly grateful for the invaluable support and guidance I've received from The Powell Group and its CEO, Jay Powell. Their assistance in organizing the pitching sessions at Gamacon was instrumental in creating an impactful experience for many aspiring developers. The structure and professionalism they brought to these sessions elevated our presentations and boosted our confidence as we showcased our projects.

Jay's commitment to fostering connections and networking opportunities has opened countless doors for me and many others within the industry. His extensive network has proven to be an essential asset to help grow the video game ecosystem in Mexico. The Powell Group's dedication to developing and nurturing the Mexican gamedev community is evident, they actively work to strengthen our industry’s presence on a global scale.

What truly sets Jay apart is his profound knowledge of the industry's business landscape. His insights are invaluable, offering clarity and direction that have helped shape my understanding of the market. In addition, Jay is genuinely a great human being—always willing to extend a helping hand and provide mentorship to those around him. He has definitely made an impact on my journey in this industry and as a friend.

Thank you, Jay Powell and The Powell Group, for your commitment to our growth and success. Your support is truly appreciated, and I look forward to continuing to work alongside you to further advance the Mexican gamedev ecosystem.”